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B.F. Skinner and Animal
Behavior B. F. Skinner was the
most influential psychologist of the 20th Century. He developed the science
of operant behavior, based upon the concept of "positive
reinforcement" and the importance of the environment on behavior.
He turned behavior "inside out," by replacing the old notion that
behavior is determined by internal motivations and processes and by looking
for the function of behavior in terms of environmental
conditions. Keller and Marian Breland worked with Skinner in his lab at
the University of Minnesota in the 1930s and 1940s. Marian was asked to
proofread the "galley proofs" of Skinner's first great work, the Behavior of Organisms, in 1938.
In the early 1940s, as part if the war effort, the Brelands assisted Skinner
in his famous Project Pigeon, in which they taught pigeons how to guide
bombs. They did this work atop a General Mills grain elevator in
Minneapolis, pictured below. Both Keller and Marian left the University
of Minnesota without doctorates, planning to apply the powerful procedures
they had learned under Skinner to animal behavior. In 1961, when they
published their most famous work, they playfully entitled it, The Misbehavior
of Organisms. |
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